It’s all geared towards younger users, specifically millennials, so older users may feel left out. It’s a little creepy, as it feels like Big Brother is playing matchmaker on your behalf, but it’s also effective.
They have a “standouts” feature in which the site highlights 10 different users a day that they think you’d be interested in based on your previous activity.
The site tries to spark romance on its own as well. You can still look at photos, of course, but you can also add anecdotes or background to help break the ice. Rather than just basing your decision on a single picture, the site encourages you to dig deeper into their profiles. It requires a little more work up-front, but the matches are generally better than many other sites. If you aren’t looking for just a one-off, but you’d rather have a steady-yet-casual relationship, Hinge is the way to go.
